Category: Marketing

The Luxury Doctor is a high-end concierge service specializing in personal shopping for authentic, hard-to-find luxury fashion pieces. Known for its 24/7 global availability via WhatsApp and sharp focus on celebrity styling, the brand serves a discerning clientele looking for exclusivity, speed, and style without compromise.

The Luxury Doctor needed a content strategy that matched the lifestyle they sell; exclusivity and fashion-forward services. The goal was to transform their Instagram presence into a real-time visual showroom for elite style. We needed to elevate the feed beyond simple product posting and create a curated, aspirational experience.

We developed a content strategy focused on three pillars: curated fashion drops, celebrity-style inspiration, and real-time cultural moments. Our team planned, designed, and managed a consistent flow of content featuring:

• Rare and in-demand fashion items
• Celebrity outfits, event styling, and luxury lifestyle touchpoints
• Branded reels and story formats that reinforce exclusivity

The content was carefully styled to reflect the aspirational yet intimate nature of the brand. This approach not only enhanced brand credibility but also drove significant organic reach and engagement.

Key Results:

• 100K+ monthly views
• Grew to 10K+ engaged followers
• Increased DM inquiries and product sourcing requests directly through content

House of Streetwear is a digital platform that blends luxury fashion, lifestyle, and entertainment culture. As a media blog affiliated with The Luxury Doctor, the brand curates content at the intersection of trend, influence, and aspiration. They cover everything from red carpet moments to exclusive product drops and cultural events.

The brand needed to build a strong social presence that could both inform and inspire audiences, capture fast-moving entertainment and lifestyle moments while aligning with the aesthetic of luxury street culture. Our challenge was to create a feed that felt editorial, fast, and premium, while maintaining relevance with a youth-driven audience.

We developed and managed a social media strategy centered around real-time culture, visual storytelling, and luxury lifestyle coverage. The content was built to resonate across fashion, music, and entertainment verticals; from celeb looks and event roundups to exclusive streetwear drops and brand features.

We handled all aspects of Instagram management, including content design, story formatting, captions, and posting cadence, with an emphasis on creating a dynamic, scroll-stopping feed.

Key Results:

• Reached over 1 million monthly views, with 33% of reach from non-followers
• Grew to an audience of 200K+ followers
• Increased content saves, shares, and DM engagement across entertainment-focused posts

House of Footwear is a digital platform and concierge service for exclusive sneaker drops, trending releases, and global sneaker culture. Built for collectors and streetwear enthusiasts, the brand curates the latest sneaker news, early access alerts, and premium sourcing of rare and in-demand pairs.

In a highly competitive and fast-paced sneaker space, House of Footwear needed a bold, content-driven presence across both Instagram and TikTok. The brand had no existing content or audience, and the challenge was to establish it as an authority on hype releases, build trust for concierge sourcing, and create content that could compete with well-established names in the scene.

We developed a social strategy tailored to sneaker culture by blending release news, lifestyle drops, product breakdowns, and UGC-style content to drive organic growth. Our team handled all aspects of creative production and account management, from video edits and reels to trend-based story content.
We used a fast-paced, voice-of-the-community tone with scroll-stopping visuals to build momentum and attention around every drop.

Key Results:

• Gained 30K+ followers across platforms
• Drove brand discovery with 75% reach from non-followers
• Reached 66K+ views, with 45% average growth in accounts reached
• Boosted engagement and DMs for sourcing and sneaker requests